Business Plan
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Use Cases
Our handcrafted bronze swords are designed to serve multiple real-world purposes:
- Renaissance Faires Eye-catching swords perfect for vendors and performers at Ren faires across the country.
- Historical Reenactment Authentically cast blades that meet the needs of serious reenactors seeking period-accurate weapons.
- Display & Collecting Beautiful show pieces for collectors, museums, or home décor for history lovers.
Our Clients
We serve two main types of customers:
- History Enthusiasts Individuals passionate about history who want an authentic, hand-made piece to own or display.
- B2B Wholesale We offer bulk pricing and act as a manufacturer for retailers and specialty shops. Become a reseller and stock our swords in your store.
Target Demographic
Our primary market is made up of:
- Historical Reenactors Members of living history groups, medieval combat societies, and reenactment clubs who value accuracy and craftsmanship.
- History Enthusiasts Hobbyists, collectors, and learners fascinated by ancient civilisations and their weapons and tools.
Advertising Strategy
We reach our audience through targeted, community-focused outreach:
- Facebook Group Ads Targeted advertisements placed directly within active historical reenactment and living history Facebook groups, where our core audience already gathers.
- Social Media Posts Regular posts showcasing the casting process, finished swords, and behind-the-scenes content to build brand awareness and engagement.
- Word of Mouth Attending Ren faires and reenactment events in person to demonstrate quality and build lasting customer relationships.
